The Topo Chico oasis at Houston's Livestock Show & Rodeo concert series served as a hot place to cool down. Partygoers came to unwind at Topo Chico Hard Seltzer’s Backyard to enjoy hard seltzer, line dancing, photo opportunities, DJs, giveaways, and local celebrity appearances.  Audacy enlisted the My VIP Life activation team to interactive brand ambassadors to greet guests and capture their on-air talent from Houston's 100.3 The Bull & Mega 101 making appearances at the backyard lounge. The Creative Snobs created the space with F&B service operations provided by Tapville.