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Case Studies
Learn insights behind experiential marketing event planning.


Why The Pro Cheer League Needs Premium Hospitality
Fans are paying top dollar for premium access to experience professional sports. The Pro Cheer League is the newest sports league to launch. Why hasn’t professional cheerleading tapped into premium experiences?
Oct 182 min read


10 Most Common Event Production Mistakes
Avoid these common production mistakes by event planners.
Jul 122 min read


Event Access Fraud: A Case Study
The drama of protecting exclusive events.
Jun 241 min read


What Is Experiential?
From Superbowl parties to fashion shows, learn why 77% of consumer brands use experiential events to reach audeinces.
Jun 141 min read
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